GREATER NOIDA · FULLTIME
Digital Marketing Manager - Mobile App and Website development
Sone India Group of Industries
Greater Noida · onsite · Posted 4d ago
Sourced from
Undisclosed5–10 yrsfulltimeGreater Noida
Your match
?
Sign in to see your match score, skill gaps & tailored resume.
Section · 01
About this role
Job Summary
Responsibilities
Candidate Profile
We are looking for a confident, passionate, and energetic person with a strong grasp of current marketing tools and strategies as a Digital Marketing Manager to be able to lead integrated digital marketing campaigns from concept to execution.
Responsibilities
- Develop and execute integrated digital marketing strategies across SEO, AEO, Google Ads/PPC, content, email, social media and other relevant channels.
- Lead SEO and AI-driven search strategies, including optimization for AI-powered search platforms, AI Overviews and emerging search experiences.
- Develop AI-focused SEO/GEO strategies to improve organic visibility, brand presence and qualified traffic across US, UK, European and Indian markets.
- Leverage AI tools and automation for keyword research, content planning, competitor analysis, content optimization, campaign insights and marketing performance.
- Stay updated with AI-driven changes in search algorithms, search behavior and digital marketing trends, and adapt strategies accordingly.
- Drive B2B/B2C demand generation through organic, paid, content, email and other digital channels.
- Develop and execute Go-to-Market (GTM) strategies, market-entry plans and marketing roadmaps for new and existing services.
- Identify and segment target industries and customer segments across US, UK, European and Indian markets.
- Build and strengthen brand positioning, messaging and thought leadership through high-quality content and creative campaigns.
- Oversee the development of SEO-friendly content, creative, video, podcast and other multimedia marketing initiatives.
- Monitor campaign performance, analyze marketing data and optimize strategies to improve traffic, leads, conversions and revenue.
- Work closely with business, sales and technology teams to identify opportunities for new revenue-generating digital products/services and support their positioning and launch.
Candidate Profile
- 5+ years of experience in Digital Marketing, Growth Marketing, B2B Marketing or Demand Generation, preferably within IT services, technology or digital services.
- Strong hands-on experience in SEO, AEO, Google Ads/PPC and digital marketing, particularly for US and UK markets.
- Practical exposure to AI-driven SEO, Generative Engine Optimization (GEO), AI search and AI-powered marketing tools.
- Experience using AI tools for SEO research, content optimization, campaign planning, competitor analysis and marketing automation.
- Proven experience in B2B/B2C demand generation, GTM strategy, market segmentation and international marketing.
- Strong understanding of content marketing, brand positioning, thought leadership and digital customer journeys.
- Good understanding of AI-powered marketing, marketing automation, CRM and emerging digital marketing technologies.
- Strong analytical, communication and strategic thinking skills, with the ability to connect digital marketing initiatives to business growth and revenue.
Sourced from naukri
Let the agent run this one for you.
Tailored resume, auto-apply, and referral lookup — in under 2 minutes.
Section · 02
Skills
AutomationContent Marketingcrmmobile appmarketing managerMarketing Automationsearch platformsSEOResearchSalesKeyword ResearchGoogle AdsPerformance MarketingmarketingDigital MarketingPPCArtificial IntelligenceDemand Generation
Section · Company
About Sone India Group of Industries
Sone India Group of Industries
Electronics Manufacturing
250
employees
2014
12 years old
Noida, Uttar Pradesh
India
₹4.3L PA avg
Avg at Sone India Group of Industries
About
Sone India Group of Industries | Move Towards Latest Technology with Latest Talent | Works Together & Grow Together
Industries
Electronics ManufacturingIT Services & Consulting
Employee ratings
10 reviews
4.6/ 5
Culture
4.6
Career growth
4.6
Work-life
4.6
Employees rate it well for
Company Culture47Job Security47
Find them on