Digital Marketing Manager - B2B SaaS
Enbraun · Jaipur · onsite · Posted 64d ago
About a minute. You'll make an account on the way through.
About this role
About Us:
Enbraun Technologies is the team behind eResource Scheduler, a global B2B SaaS product for workforce and project resource management. Our platform helps organizations plan work smarter, allocate resources efficiently, and improve productivity through better scheduling and capacity planning.
We are focused on building simple, powerful products that solve real operational challenges for businesses worldwide.
Profile:
We are looking for a hands-on Digital Marketing Manager with 5-8 years of B2B SaaS experience who can:
- Own end-to-end digital marketing and GTM strategy.
- Drive qualified leads and revenue, not just traffic.
- Use AI tools and modern marketing tactics to stay ahead.
- Lead and mentor a small marketing team (3-6 people).
Responsibilities:
1. Performance Marketing:
- Run and optimize Google Ads, LinkedIn Ads, and Meta campaigns.
- Improve CAC, CPL, and ROI across all paid channels.
- Build ABM campaigns for enterprise prospects.
2. SEO & Content:
- Lead AI-powered SEO using ChatGPT, Surfer SEO, or similar tools.
- Create content strategies around high-intent keywords.
- Optimize technical SEO and improve organic rankings.
3. Lead Generation & Funnel Optimization:
- Drive demand generation and qualified pipeline (MQLs to SQLs).
- Improve conversion rates across landing pages, forms, and nurture flows.
- Run experiments to optimize the buyer journey.
4. Analytics & Reporting:
- Track performance using GA4, HubSpot/CRM, and dashboards.
- Analyze funnel metrics and channel ROI.
- Make data-driven decisions on budget and strategy.
5. Team Leadership:
- Manage and mentor 3-6 marketers.
- Set clear goals and hold the team accountable.
- Build a culture of experimentation and learning.
Requirements:
- 5-8 years in digital marketing (B2B SaaS preferred).
- Proven success with Google Ads and LinkedIn Ads.
- Strong SEO skills (Ahrefs, SEMrush, Search Console).
- Experience with AI SEO tools (ChatGPT, Surfer SEO, Clearscope).
- Hands-on with GA4, CRM tools (HubSpot/Salesforce), and marketing automation.
- Track record of improving lead quality and reducing CAC.
- Experience managing or mentoring a team.
Why join us?:
- 5-day work week.
- Collaborative, fast-growing team.
- Quarterly recognition programs & yearly outings.
- Paid leaves and learning opportunities.
Sourced from iimjobs
Skills
About Enbraun
Enbraun
IT Services & Consulting
11-50
employees
2010
16 years old
Jaipur
IN
₹4.1L PA avg
Avg at Enbraun
About
ENBRAUN is privately owned software product organization. Enbraun’s flagship software ‘eResource Scheduler’ is a cloud based collaborative resource management & scheduling software. It is used by organizations of all types and sizes to effectively profile, identify and schedule their resources (human & non-human) on different projects to maximize resource utilization and ensure project success.
Resource Management & Scheduling Software
Today’s global organizations prefer flexible matrix structure that allows cross utilization of resources across teams, offices, countries, projects etc. This has numerous benefits, but has resulted in issues like…
- Identify right resources that may be spread across offices, countries based on skills, qualifications or any other parameters.
- How to share resource schedules and availability with everyone in real-time.
- How to efficiently and easily use resources on one or multiple projects simultaneously.
- How to ensure projects are adequately resourced at all times.
- How to accurately calculate resource utilization and availability to facilitate management decision making and ensure optimum utilization of resources.
- Maximize output with same or less number of resources.
We have developed eResource Scheduler Cloud (eRS Cloud) based on first-hand information from end users across different industries to…
- Maintain a comprehensive database of their human and non-human resources using custom defined fields and forms.
- Filter & identify right resources for projects based on any information like skills, certifications, experience, team, location, preference etc.
- Schedule resources on one or multiple projects by simple drag n drop on Gantt chart view.
- Keeps all users updated regarding resource schedules and availability in real-time.
- Reports on resource utilization and availability at all levels (resource, project, team, office etc.)
- Add users with flexible access rights that protects confidential data.
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Culture
4.8
Career growth
4.7
Work-life
4.8
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