Digital Marketing Executive

Company: AiDamsole Agile Services Pvt. Ltd.
Location: Hinjewadi Phase 2, Pune
Work Mode: On-site
Experience: 13 Years
Salary: 25,000–30,000 per month
Industry Experience: Digital Marketing Agency Experience Mandatory

Job Summary

We are looking for a performance-driven Digital Marketing Executive with strong hands-on experience in both Meta Ads and Google Ads. The ideal candidate must have prior experience working in a digital marketing agency and managing paid advertising campaigns for multiple clients.

Candidates with only theoretical knowledge, certification, or experience in just one advertising platform will not be suitable for this role.

Key Responsibilities

• Plan, execute, and manage paid advertising campaigns across Meta Ads (Facebook and Instagram) and Google Ads.
• Manage campaigns for multiple clients across different industries.
• Perform audience research, keyword research, campaign setup, budget allocation, and ad optimization.
• Monitor campaign performance, including CPL, CPA, CTR, CPC, ROAS, and conversion rates.
• Analyze campaign data and implement strategies to improve lead quality and reduce acquisition costs.
• Create and test different ad creatives, copy, audiences, and campaign strategies.
• Prepare performance reports and communicate campaign results to internal teams and clients when required.
• Identify underperforming campaigns and take corrective action to achieve client targets.

Mandatory Skills

• Strong practical knowledge of Meta Ads Manager.
• Hands-on experience with Google Ads, including Search and Display campaigns; Performance Max is an advantage.
• Experience managing lead-generation and/or conversion campaigns.
• Ability to analyze campaign metrics and optimize campaigns based on performance data.
• Basic understanding of conversion tracking, Google Analytics 4, and Google Tag Manager.
• Good English communication skills.
• Previous experience in a digital marketing agency managing multiple client accounts.

Mandatory Requirements

• Minimum 1 year of relevant hands-on experience.
• Practical expertise in both Meta Ads and Google Ads.
• Digital marketing agency experience is compulsory.
• Candidates must be able to explain campaigns they have personally managed, including budgets, results, optimization strategies, and lead-generation performance.
• Candidates must be comfortable working from our Hinjewadi Phase 2, Pune office.

Preferred Candidates: Professionals who can independently manage paid campaigns, analyze performance, and deliver measurable results across multiple client accounts.

Job Location: Hinjewadi Phase 2, Pune
Job Type: Full-time | On-site