Digital Marketing Executive

Role & responsibilities

Key Responsibilities

* Manage and maintain the companys website, ensuring regular updates and relevant content.

* Plan, execute, and optimize Google Ads campaigns to generate leads and improve conversions.

* Manage Meta Ads campaigns across Facebook and Instagram.

* Handle the companys social media platforms, including Instagram, LinkedIn, YouTube, and other relevant channels.

* Create engaging digital content, including posts, creatives, captions, reels, and promotional materials.

* Develop and implement digital marketing strategies aligned with business objectives.

* Monitor campaign performance, website traffic, engagement, and lead generation.

* Prepare performance reports, analyze marketing metrics, and recommend improvements.

* Support brand awareness campaigns, product promotions, and other marketing activities.

* Coordinate with internal teams to ensure consistent brand messaging across digital platforms.

Preferred candidate profile

• Worked in a marketing consultancy
• Hands on experience in SEO
• Website Management
• Handling Social Media acc,preferrably linkedin, Instagram