Digital Marketing Executive

Key Responsibilities

• Drive organic growth strategies across social media and digital platforms
• Monitor content calendars aligned with brand and business goals
• Monitor the social media platforms- Instagram, YouTube, LinkedIn, and other
• Coordinate with external agencies for: o SEO performance o Website updates o Paid ad campaigns
• Track, analyse, and report digital marketing performance metrics
• Ensure timely delivery of creatives, campaigns, and updates from agencies
• Work closely with internal teams for event promotions, branding, and campaigns
• Generate and implement ideas for lead generation and brand visibility
• Maintain consistency in brand tone, messaging, and visual identity

Requirements

• 2+ years of experience in digital marketing (preferably in events, media, or creative industry)
• Strong understanding of organic growth strategies & social media algorithms
• Experience in handling agency coordination and vendor management
• Basic knowledge of SEO, paid ads, and website management
• Good analytical skills (Google Analytics, social media insights, etc.)
• Strong communication and coordination skills
• Creative thinking with attention to detail

Preferred candidate profile

Female