Digital Marketing Executive

Roles and Responsibilities :

• Develop and execute comprehensive digital marketing strategies across multiple channels, including social media, email, and search engine optimization (SEO).
• Manage and optimize paid advertising campaigns on Google AdWords, Facebook Ads, LinkedIn Ads, and other platforms to drive conversions and sales.
• Analyze campaign performance using Google Analytics and provide data-driven insights to inform future marketing decisions.
• Collaborate with cross-functional teams to integrate digital marketing efforts with overall business objectives.

Job Requirements :

• 2-4 years of experience in digital marketing or a related field.
• Strong understanding of SEO best practices for website optimization and content creation.
• Proficiency in managing pay-per-click (PPC) campaigns on various platforms such as Google AdWords.