Digital Marketing Executive

Roles and Responsibilities

• Develop and execute digital marketing strategies to increase brand awareness and drive website traffic.
  
• Manage social media presence across multiple platforms, creating engaging content and monitoring analytics.
  
• Conduct keyword research, on-page optimization, link building, and technical SEO audits for search engine rankings.
  
• Create high-quality content (blog posts, articles, product descriptions) optimized for search engines and user experience.
  
• Monitor campaign performance using Google Analytics and provide regular reports to stakeholders.
  

Desired Candidate Profile

• 1-6 years of experience in digital marketing or a related field.
  
• Strong understanding of SEO principles, including keyword research, on-page optimization, link building, etc. .
  
• Proficiency in Google AdWords, Google Analytics, Search Engine Optimization (SEO), Social Media Marketing (SMM), Website Management.
  
• Bachelor's degree in Marketing or a related field; B.A - Bachelor of Arts in Marketing or B.B.A. / B.M.S. preferred.