PUNE · FULLTIME

Digital Marketing Executive

Aarna Systems

Pune · onsite · Posted 12d ago

Sourced from Naukri

Undisclosed1–6 yrsfulltimePune

Your match

Section · 01

About this role

Job Summary

Drive measurable business outcomes for Aarna Systems and our clients by executing high-impact SEO, social media, and paid Meta campaigns. Youll own end-to-end digital strategies, troubleshoot performance bottlenecks, and contribute to a culture of data-driven innovation within a fast-growing AI automation and digital marketing agency in Pune.

Role Overview

As a Digital Marketing Executive at Aarna Systems, you will be the key person responsible for executing comprehensive digital marketing campaigns with a focus on SEO and social media marketing. Youll work closely with our internal marketing team to achieve specific client objectives such as increasing digital sales, lead generation, brand engagement, and conversions. This role requires a strategic mindset, creative thinking, and a results-driven approach.

Key Responsibilities

SEO

Conduct keyword research, on-page optimization (meta tags, H1s, schema), and technical audits to improve organic rankings
Execute link-building strategies and monitor backlink health using SEMrush, Ahrefs, or Moz
Deliver monthly SEO reports with actionable insights tied to client business goals
Collaborate with content and web design teams to align SEO with UX and conversion optimization

Social Media Management

Develop and execute content calendars for Facebook, Instagram, LinkedIn across 5-8 client accounts
Create on-brand copy, visual briefs, and engagement strategies tailored to audience personas
Monitor community engagement, respond to comments/messages within 2-hour SLA, and build audience relationships
Analyze platform-native insights (Meta Business Suite, LinkedIn Analytics) and recommend optimizations
Coordinate with design team for high-performing creative assets

Performance Troubleshooting Reporting

Diagnose drop-offs in keyword ranking, CTR, CPC, engagement, traffic, or conversions; implement corrective actions
Deliver bi-weekly client reports with commentary on KPIs and next steps
Present project insights in internal strategy reviews and client calls

Required Skills (Must-Have)

Min 1 year hands-on experience managing SEO social media in a digital marketing agency
Proven ability to improve organic rankings grow social engagement.
Strong command of Google Analytics, Google Tag Manager SEO tools
Demonstrated skill in troubleshooting: identifying root causes of performance drops and implementing fixes
Excellent written and verbal communication in English-able to craft compelling client emails, and reports
Data fluency: comfortable with Excel/Sheets, interpreting dashboards, and making data-backed recommendations
Agency mindset: thrives in fast-paced, multi-client environments; adapts quickly to shifting priorities

Skills That Will Set You Apart

Knowledge of content marketing strategies and implementation
Familiarity with marketing automation tools and CRM systems like Hubspot, ClickFunnels or GHL
Project management skills with the ability to handle multiple projects simultaneously
Creative problem-solving abilities and innovative thinking

Job Details

Location: Pune, Maharashtra, India
Employment Type: Full Time
Experience Required: Associate
Experience: min. 1 Yr

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

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Section · 02

Skills

AutomationGoogle Tag ManagerContent MarketingcrmCraftCommunity Engagementcrm systemscpcai automationAprauditsAnalyticsConversion OptimizationDigital SaleshubspotAhrefsDigital MarketingArtificial Intelligence

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