Digital Marketing Executive

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across multiple channels.
• Manage social media platforms and create engaging content.
• Perform SEO (On-page & Off-page) and monitor website performance.
• Execute Google Ads, Meta Ads, and other paid advertising campaigns.
• Create and manage email marketing campaigns.
• Develop content for blogs, social media, websites, and promotional materials.
• Monitor campaign performance using Google Analytics and related tools.
• Generate reports on website traffic, leads, and campaign ROI.
• Conduct market research and competitor analysis.
• Collaborate with design and sales teams to support marketing initiatives.
• Stay updated with the latest digital marketing trends and best practi
• ces.

Required Skills

• Strong understanding of SEO, SEM, PPC, and social media marketing.
• Knowledge of Google Ads, Meta Ads Manager, Google Analytics, and Search Console.
• Experience with content marketing and email marketing tools.
• Basic knowledge of WordPress or CMS platforms.
• Excellent written and verbal communication skills.
• Creative thinking with strong analytical abilities.

Ability to manage multiple projects and meet deadlines