Digital Marketing Executive
M/S Nexachain Ai · Kolkata · onsite · Posted 40d ago
About a minute. You'll make an account on the way through.
About this role
About NexaChain AI
NexaChain AI is a technology-driven company focused on delivering innovative AI, blockchain, and digital solutions. We are committed to building impactful services and helping businesses grow through technology and innovation.
Position: Digital Marketing Executive
Department: Marketing
Location: Eco Space Business Tower, New Town, Kolkata
Employment Type: Full-time
Job Overview
We are looking for a creative and results-oriented Digital Marketing Executive to join our team. The ideal candidate should have hands-on experience in Meta Ads, Google Ads, SEO, and digital marketing strategies to improve brand visibility, generate leads, and drive online growth.
Key Responsibilities
- Plan, create, and manage advertising campaigns on Meta Ads (Facebook and Instagram).
- Set up, monitor, and optimize Google Ads campaigns to achieve marketing objectives.
- Conduct keyword research and implement effective SEO strategies.
- Perform on-page SEO, including title tags, meta descriptions, header optimization, internal linking, and content optimization.
- Execute off-page SEO activities, including link building, backlink analysis, and website authority improvement.
- Monitor website traffic, keyword rankings, campaign performance, and conversion rates.
- Conduct competitor research and identify new digital marketing opportunities.
- Develop and implement strategies to improve website visibility and search engine rankings.
- Prepare regular performance reports and provide actionable insights.
- Collaborate with the content and creative teams to develop engaging marketing campaigns.
Required Skills
- Strong knowledge of Meta Ads and Google Ads.
- Practical understanding of on-page and off-page SEO.
- Knowledge of keyword research and SEO tools.
- Understanding of digital marketing analytics and campaign optimization.
- Good written and verbal communication skills.
- Ability to analyze data and develop effective marketing strategies.
- Willingness to learn and adapt to new digital marketing trends.
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