Digital Marketing Executive

Digital Marketing Executive

Position Summary

Hyderabad, India

Working Hours

9:30 AM 6:30 PM

Employment Type

Full time / On Site

Experience

2-5 years

Job Summary

We are looking for a Digital Marketing Executive who can take ownership of managing and scaling our PPC (Google Ads) and Meta (Facebook/Instagram Ads) campaigns. The ideal candidate will be skilled in creating, executing, and optimizing paid advertising strategies that drive measurable results and ROI.

Responsibilities

• Manage and optimize PPC campaigns across Google Ads, Meta (Facebook/Instagram), and other ad platforms.
• Plan, execute, and analyze paid digital marketing strategies to improve performance.
• Conduct keyword research, audience segmentation, and A/B testing.
• Optimize ad copy, creatives, bidding strategies, and landing pages.
• Monitor key performance metrics and provide detailed reports and insights.
• Stay updated with the latest platform trends and industry best practices.
• Collaborate with the design and content teams to create high-performing ad creatives.

Requirements

• 2-5 years experience in managing and optimizing PPC campaigns across Google and Meta platforms.
• Strong knowledge of performance metrics, attribution models, and ROI tracking.
• Experience with tools like Google Analytics, Google Tag Manager, and Meta Business Suite.
• Excellent analytical, communication, and project management skills.
• Ability to thrive in a fast-paced, result-oriented environment.

Qualifications

• Google Ads and Google Analytics certifications are a plus.
• Bachelor s degree in marketing, Advertising, or a related field.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.