Digital Marketing Executive

We're Hiring: Digital Marketing Executive

Location: Chennai On-site
Employment Type: Full-Time
Department: Marketing
Experience: 1–3 Years

About the Role

We are looking for a Digital Marketing Executive to join our team and take ownership of day-to-day digital marketing activities, content, social media, SEO, campaigns, and lead-generation initiatives.

The ideal candidate should be creative, analytical, and hands-on with digital marketing platforms and tools, with a strong interest in technology and AI-driven business solutions.

Key Responsibilities

• Plan and execute digital marketing campaigns across relevant channels
• Manage and grow the company's social media presence
• Create engaging content for LinkedIn, Instagram, website, and other platforms
• Develop content calendars and coordinate timely content publishing
• Perform basic SEO, keyword research, and website optimization
• Support paid marketing campaigns and monitor campaign performance
• Assist with email marketing and lead-generation campaigns
• Create marketing creatives, posters, presentations, and promotional materials using Canva or similar tools
• Conduct competitor and market research to identify new marketing opportunities
• Track website, social media, and campaign performance
• Prepare regular marketing reports and provide actionable insights
• Work closely with the Sales and Business Development teams to support lead-generation activities
• Coordinate with internal teams to maintain consistent branding and communication

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field
• 1–3 years of experience in Digital Marketing or a related role
• Hands-on knowledge of Social Media Marketing, SEO, Content Marketing, and Email Marketing
• Familiarity with Google Analytics, Search Console, Meta Business Suite, LinkedIn, or similar platforms
• Working knowledge of Canva, Excel, PowerPoint, or other marketing/design tools
• Strong written and verbal communication skills
• Creative thinking with good attention to detail
• Basic understanding of digital marketing analytics and campaign performance
• Candidates with IT, SaaS, technology, or AI-domain exposure will be preferred

Preferred Skills

Digital Marketing
Social Media Marketing
SEO & Keyword Research
Content Writing
Email Marketing
Lead Generation
Canva / Graphic Design
Google Analytics / Search Console
Marketing Analytics & Reporting
LinkedIn Marketing

What We Offer

• Opportunity to work on real-world digital marketing campaigns
• Exposure to AI-based business solutions and technology
• Opportunity to work closely with Sales, Business Development, and other teams
• Learning and professional growth opportunities
• A dynamic and fast-paced work environment

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