Digital Marketing Executive

About This Role

We are looking for a Digital Marketing Executive to join our Software Development Centre in Visakhapatnam. This role is ideal for someone who enjoys content-driven marketing, understands digital platforms, and wants to work on real SaaS and tech products, not just promotional posters.

Description

As a Digital Marketing Executive, you will be responsible for building visibility and engagement for our product-based platforms through content, campaigns, and performance tracking.

You Will Work Closely With

• Product and development teams
• Management for campaign planning and messaging
• Design teams for creatives and brand consistency
  
  

Your Responsibilities Include

• Creating and publishing content for LinkedIn and other digital platforms
• Writing clear, engaging marketing and product-related content
• Designing basic creatives using Canva
• Supporting website content updates and landing pages
• Assisting with SEO basics such as keywords, meta descriptions, and content optimization
• Tracking campaign performance using basic analytics tools
• Supporting email campaigns and product announcements
  
  

This role offers hands-on exposure to startup marketing, real product launches, and measurable outcomes.

Requirements

Marketing & Content:

• Strong written English communication skills
• Experience with social media marketing, especially LinkedIn
• Ability to write blogs, posts, and basic marketing copy
• Hands-on experience with Canva for creatives
  
  

Technical & Analytical

• Basic understanding of SEO concepts (keywords, on-page SEO)
• Familiarity with analytics tools (Google Analytics or similar)
• Interest in SaaS and technology products
  
  

Experience & Mindset

• 1–2 years of relevant experience (preferred)
• Willingness to work on-site in Visakhapatnam
• Self-driven, organized, and execution-focused
• Comfortable working in a startup environment with multiple responsibilities
• Eager to learn and grow with the company