Digital Marketing Executive
Digitelsolutions.in · Bengaluru · onsite · Posted 47d ago
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About this role
Job Description – Digital Marketing Executive
Position: Digital Marketing Executive
Department: Marketing
Experience: 1.5–2+ years
Employment Type: Full-Time
Location: Mahalaxmi layout
Job Summary
We are looking for a creative and result-oriented **Digital Marketing Executive** to plan, execute and monitor digital marketing activities across various online platforms. The candidate will be responsible for improving online visibility, increasing website traffic, generating leads and supporting overall brand growth.
## Key Responsibilities
* Plan and execute digital marketing campaigns across various digital channels.
* Manage and maintain the company's social media platforms such as Instagram, Facebook, LinkedIn and other relevant channels.
* Create, coordinate and publish engaging content for social media, websites, blogs and other digital platforms.
* Implement **SEO activities**, including keyword research, on-page optimisation, content optimisation and basic off-page SEO.
* Monitor website traffic, search rankings and other SEO performance metrics.
* Assist in managing **Google Ads, Meta Ads and other paid digital campaigns**.
* Monitor campaign performance and optimise campaigns based on results.
* Conduct competitor and market research to identify new digital marketing opportunities.
* Coordinate with graphic designers, content writers, video editors and other internal teams for marketing campaigns.
* Track and analyse digital marketing performance using tools such as Google Search Console and social media analytics.
* Stay updated with the latest digital marketing trends, SEO updates, social media trends and advertising practices.
## Required Skills
* Good understanding of **SEO, SEM/PPC and Social Media Marketing, Canva tool**.
* Knowledge of Google Ads and Meta Ads is preferred.
* Basic understanding of keyword research and SEO tools.
* Good content-writing and communication skills.
* Basic knowledge of Canva or similar creative tools is an advantage.
* Strong analytical and problem-solving abilities.
* Good attention to detail and ability to manage multiple activities simultaneously.
- * Ability to work collaboratively with marketing, sales, design and content teams.
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