Digital Marketing Executive

Job Description

We are looking for an digital marketing executive who can manage end-to-end online marketing activities for our brand. The candidate should be able to handle social media, basic ad campaigns, content creation, coordination, and reporting to drive online sales.

Key Responsibilities:

• Handle end-to-end e-commerce marketing activities for the brand.
• Plan and execute online campaigns to generate sales and leads.
• Manage Meta Ads (Facebook/Instagram) including setup, optimization & reporting.
• Support basic Google Ads (Search/Shopping) campaign execution.
• Manage social media pages (Instagram/Facebook) and ensure consistent posting.
• Create creatives and marketing materials using Canva (offers, banners, ads).
• Create/review reels and short videos for promotions (basic editing preferred).
• Write ad copies, captions, product content, and promotional messages.
• Track performance daily (ROAS, leads, sales, engagement) and prepare reports.
• Monitor competitors, trends, and suggest new ideas to improve online growth.

Requirements

• 6 months to 1 year experience in E-commerce / Digital Marketing
• Bachelor's degree or Diploma in any field
• Meta Ads (Facebook & Instagram)
• Social Media Marketing
• Canva (mandatory)
• Good communication and coordination skills
• Ability to work independently and manage multiple tasks

Location: Mavelikkara, Alappuzha

Salary: ₹10,000 - ₹15,000 per month