Digital Marketing Executive For Japanese Company

Role & responsibilities

• Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn Ads.

• Manage lead generation and e-commerce campaigns to achieve CPL, CPA, and ROAS targets.

• Set up and monitor conversion tracking using GA4, Google Tag Manager, Meta Pixel, and other relevant tracking tools.

• Analyze campaign performance and implement data-driven optimization strategies.

• Coordinate with the creative team to develop and test ad creatives and landing pages.

• Prepare regular performance reports and provide actionable insights.

Qualifications & Skills

• Bachelors degree in marketing, Business Administration, Communications, or a related field.

• 1 to 2 years of hands-on experience in performance marketing.

• Strong working knowledge of Google Ads and Meta Ads Manager.

• Experience with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking.

• Google Ads and/or Meta certifications will be an added advantage.

• Strong analytical, reporting, and communication skills.