Digital Marketing Engineer

Job Summary

Digital Marketing Engineer - Location: Hyderabad | Experience: 2-5 Years

About the Role

We are looking for a results-driven Digital Marketing Engineer to lead performance marketing, SEO, analytics, lead generation, automation, and AI-powered growth initiatives. The ideal candidate combines strong marketing expertise with a technical and data-driven mindset.

Key Responsibilities

• Execute and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads, YouTube, and emerging AI advertising platforms.
• Drive SEO strategy, keyword research, technical SEO, and organic growth.
• Manage GA4, GTM, Search Console, conversion tracking, attribution, and marketing dashboards.
• Improve lead generation, conversion rates, CAC, CPL, ROAS, and overall marketing ROI.
• Build marketing automation workflows using n8n, Zapier, Make, APIs, and webhooks.
• Leverage AI tools for content creation, campaign optimization, research, and reporting.
• Collaborate with Sales, Product, and Engineering teams to drive business growth.

Required Skills

• Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, Remarketing
• SEO (Technical, On-page, Off-page), Keyword Research, SEO Audits
• GA4, Google Tag Manager, Google Search Console, Attribution & Conversion Tracking
• Looker Studio, Power BI, Advanced Excel/Google Sheets
• Marketing Automation (n8n, Zapier, Make)
• CRM Integrations, APIs, Webhooks
• AI Tools: ChatGPT, Claude, Gemini, Perplexity, Copilot
• Strong analytical, communication, and problem-solving skills

Preferred

• Experience in SaaS, Technology, B2B, EdTech, FinTech, or high-growth environments
• HubSpot, Salesforce, or Zoho CRM
• Basic HTML, JavaScript, CRO, and Landing Page Optimization

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