Digital Marketing Associate in Nagpur

Key Responsibilities

• Develop and execute digital marketing strategies across social media, search engines, email, and other online platforms.
• Manage and maintain the company's social media presence, including content planning, scheduling, publishing, and engagement.
• Create and coordinate engaging content such as posts, reels, stories, blogs, videos, and promotional creatives.
• Conduct market, competitor, audience, and keyword research to identify growth opportunities.
• Assist in planning and managing paid advertising campaigns across platforms such as Google and Meta.
• Monitor campaign performance, track key metrics, and prepare regular performance reports.
• Support SEO activities, including keyword research, on-page optimization, and content optimization.
• Monitor website traffic, conversions, leads, and other digital performance indicators using analytics tools.
• Coordinate with content, design, sales, and business development teams to execute marketing campaigns.
• Track digital marketing trends, platform updates, and emerging opportunities to improve campaign performance.
• Manage lead-generation campaigns and coordinate with the relevant teams to improve lead quality and conversion.
• Conduct A/B testing and analyze campaign data to improve reach, engagement, and ROI.
• Maintain digital marketing calendars, campaign schedules, and reporting dashboards.
• Assist in developing promotional campaigns for new products, services, events, and brand initiatives.
• Ensure consistent brand messaging and positioning across all digital channels.
  
  

About Company: Career-Domain is an ed-tech start-up founded to educate, guide, and mentor students about the vast career opportunities available to them according to their behavior, skills, intuition, personality, passive choices, natural interest, and IQ. We are helping them find out their perfect career and the best way to achieve it.