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    Job · 18096659

    Bar Code India logo

    Digital Marketing -Assistant Manager

    Bar Code India · Gurugram · onsite · Posted 35d ago

    ₹6.0L - ₹9.0L PA4–6 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    We are looking for a hands-on, data-driven Digital Marketing professional to manage and grow our digital presence. The role covers Performance Marketing, Website Management, SEO, Analytics, Social Media, and AI/Automation.

    The ideal candidate should be a strong digital marketing generalist with specialist expertise in Performance Marketing and SEO, capable of executing campaigns, analyzing data, improving the website, and driving qualified leads.


    Must-Have Skills & Experience

    • 4+ years of hands-on experience in Digital Marketing.
    • Strong expertise in Performance Marketing, Website Management, SEO, Analytics & Reporting, and Social Media.
    • Hands-on experience with Google Ads and LinkedIn Ads.
    • Good knowledge of CMS platforms, website management, landing pages, UX, and basic HTML/CSS.
    • Strong understanding of technical, on-page, and content SEO.
    • Proficiency in GA4, Google Tag Manager, Google Search Console, and Looker Studio.
    • Experience with SEMrush, Ahrefs, Screaming Frog, Similarweb, or equivalent tools.
    • Hands-on experience in CRO, landing-page optimization, and A/B testing.
    • Strong understanding of key metrics including CPL, CPA, CAC, CTR, CPC, conversion rate, ROI, and ROAS.
    • Practical experience with AI/Generative AI tools for digital marketing.
    • Strong knowledge of AI/Generative AI tools and their application in digital marketing
    • Excellent analytical, communication, coordination, and project-management skills.

    Sourced from naukri

    Skills

    Website ManagementB2BSocial MediaSEOLinkedin AdsGoogle AdsPerformance MarketingDigital MarketingSEM

    About Bar Code India

    Bar Code India logo

    Bar Code India

    Industrial Automation

    250

    employees

    1995

    31 years old

    Gurgaon / Gurugram, Haryana

    IN

    ₹5.7L PA avg

    Avg at Bar Code India

    ₹6L – ₹9L PA

    This role

    About

    Bar Code India provides Supply Chain Management Software Solutions that enable supply chains right from production to consumption using Barcoding, RFID, BLE and IoT as technologies.

    Industries

    Industrial AutomationHardware & NetworkingSoftware Product

    Employee ratings

    10 reviews

    3.7/ 5

    Culture

    4.2

    Career growth

    3.8

    Work-life

    3.8

    Employees rate it well for

    Company Culture37Work Satisfaction37

    Find them on

    WebsiteLinkedInAmbitionBox reviews

    Digital Marketing -Assistant Manager · waiting for your command