GURUGRAM · FULLTIME
Digital Marketing and Growth Marketing Manager
QHT Clinic
Gurugram · onsite · Posted 4d ago
Sourced from
Undisclosed4–6 yrsfulltimeGurugram
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Section · 01
About this role
Job Summary
Responsibilities
Qualifications
Preferred Experience
Working Schedule
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
QHT Clinic is looking for a skilled, result-oriented Digital Marketing Performance Marketing Manager who can independently manage overall digital marketing and paid advertising campaigns. The candidate should have hands-on experience in social media management, Google Ads, Meta Ads, SEO, lead generation, website optimisation, and campaign analysis. The role focuses on building brand awareness, generating quality leads, and improving marketing ROI. One candidate must be able to handle both Digital Marketing and Performance Marketing.
Responsibilities
- Performance Marketing Paid Campaigns - Plan, execute, manage, and optimise Google Ads and Meta Ads campaigns.
- Run campaigns across Google Search, Display, YouTube, Facebook, and Instagram.
- Generate quality leads while maintaining an efficient cost per lead (CPL).
- Manage advertising budgets, audience targeting, keyword research, and ad copy optimisation.
- Monitor conversions, ROI, ROAS, and customer acquisition costs.
- Conduct A/B testing and continuously optimise campaign performance.
- Digital Marketing Social Media Management - Manage company social media platforms, including Instagram, Facebook, and YouTube.
- Develop social media strategies and content calendars.
- Coordinate with content creators, designers, and video editors for posts, reels, ads, and promotional content.
- Schedule and publish content; monitor engagement, reach, and growth.
- Maintain consistent brand communication across digital platforms.
- SEO Website Management - Conduct keyword research and implement on-page and off-page SEO strategies.
- Improve website visibility, organic traffic, and search engine rankings.
- Manage website content, blogs, and landing pages using WordPress.
- Optimise landing pages and lead forms to improve conversion rates.
- Monitor website performance and recommend improvements.
- Lead Generation Conversion Optimisation - Develop strategies to generate relevant leads and patient enquiries.
- Optimise campaigns to improve lead quality and conversion rates.
- Coordinate with the sales team to understand lead quality and campaign outcomes.
- Identify opportunities to increase enquiries and reduce acquisition costs.
- Analyse customer behaviour and marketing funnel performance.
- Analytics Reporting - Track campaigns using Google Analytics 4 (GA4), Google Ads, and Meta Ads Manager.
- Prepare regular marketing performance reports.
- Monitor impressions, clicks, CTR, CPC, CPL, conversions, and ROAS.
- Use data insights to improve campaign strategy and marketing performance.
- Stay updated with advertising platform changes, digital marketing trends, and best practices.
Qualifications
- Hands-on experience in both digital marketing and performance marketing.
- Strong practical knowledge of Google Ads and Meta Ads Manager.
- Experience in paid advertising, lead generation, and campaign optimisation.
- Understanding of SEO, SEM, social media marketing, and content strategy.
- Knowledge of GA4, conversion tracking, and reporting tools.
- Familiarity with WordPress and website management.
- Strong analytical, communication, and problem-solving skills.
- Ability to manage multiple marketing activities independently, with a focus on lead quality, conversions, and ROI.
Preferred Experience
- Experience in healthcare, hospitals, clinics, aesthetics, or other service-based businesses.
- Proven experience managing paid campaigns and generating quality leads.
- Ability to demonstrate previous campaign performance and measurable results.
- Experience coordinating with content, design, video editing, and sales teams.
Working Schedule
- Hours: 9:00 AM - 6:00 PM
- Days: Monday to Saturday
- Weekly off: Every Sunday
- Location: Gurugram, Haryana
- Job Type: Full-Time
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
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Section · 02
Skills
Brand CommunicationCampaigndigital platformsAestheticscpcAnalyticsclinicConversion TrackingAudience TargetingContent StrategyCampaign StrategyadvertisingBlogsBrand AwarenessCustomer AcquisitionDigital Marketing
Section · Company
About QHT Clinic
QHT Clinic
51-200
employees
2010
16 years old
Haridwar, Uttarakhand
India
₹4.7L PA avg
Avg at QHT Clinic
About
QHT Clinic provides healthcare services with a focus on patient care and clinical excellence. The clinic offers medical consultations, diagnostic support, and treatment across various specialties. By combining professional expertise with modern healthcare practices, QHT Clinic aims to deliver accessible and reliable medical services to its community.
Employee ratings
10 reviews
3.2/ 5
Culture
2.9
Career growth
2.5
Work-life
3.0
Employees rate it well for
Skill Development32Overall Company32
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