Digital Marketing Analyst

Role Overview

We're looking for a sharp, curious, and insights-driven Digital Marketing Analyst to own our performance data across platforms like Google Analytics, Google Ads, Meta Ads, and LinkedIn Ads. Your mission: translate campaign data into actionable insights that drive smarter decisions, better ROI, and client delight.

Key Responsibilities

• Set up and manage reporting dashboards (Looker Studio, GA4, etc.) for internal and client-facing performance reviews
• Analyze campaign data across Google Ads, Meta Ads, and LinkedIn to uncover actionable insights and optimization opportunities
• Track user behavior using GA4 and event-based analytics to identify drop-offs, engagement patterns, and funnel performance
• Collaborate with content, design, and paid media teams to align execution with strategic insights
• Conduct competitor and industry benchmarking to provide perspective on performance
• Own weekly/monthly reporting, flagging anomalies, trends, and opportunities proactively
• Assist in performance forecasting and ROI modeling for media plans

You'll Excel in This Role If You:

• Have 2-4 years of experience in a digital agency or data-heavy marketing role
• Are fluent in GA4, Google Ads, Meta Business Suite, and ideally Looker Studio
• Love diving into metrics, but can also tell a story from numbers
• Are comfortable juggling multiple projects, clients, and deadlines
• Know how to simplify complexity-your insights are sharp and digestible
• Are self-motivated, process-oriented, and excited to grow with a high-performance team

Tools You'll Use

• Google Analytics (GA4)
• Google Ads
• Meta Ads Manager
• LinkedIn Campaign Manager
• Google Looker Studio / Data Studio
• Google Sheets / Excel
• SEMrush / SimilarWeb (preferred)

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.