Digital Marketer Executive / Performance Marketer

JOB Location : RUDRAPUR / HALDWANI

Requirements

• 1 years in digital or performance marketing, preferably with a ecommerce brand
• Hands-on experience running Meta Ads (Google Ads a plus)
• Working knowledge of Shopify, pixels and analytics (GA4 or Clarity)
• Comfortable with numbers able to read a report and decide what to do next
• Strong follow-up skills; a lot of this role is chasing agencies until the work is done
• Good written English and Hindi

Responsibilities

• Build the monthly marketing plan and campaign calendar, including festive campaigns planned 20–30 days in advance
• Research competitor brands and bring back ideas we can use — creatives, offers, hooks, landing pages
• Plan, run and optimise Meta and Google ads; track spend, ROAS, CTR and CPP daily and act on the numbers
• Test creatives, audiences and offers regularly and keep a record of what worked
• Coordinate with the ads agency — brief them, review their campaigns, and make sure the budget is spent well
• Work with UGC agencies and creators: send briefs, ship products, follow up, and approve videos before they go live
• Write and approve reel scripts, hooks and content angles
• Find and reach out to influencers for barter and paid collabs, negotiate deals, track deliverables and measure results
• Coordinate daily with the social media agency and website developer to keep work on track
• Share a weekly report with the founder on work done, numbers and next steps

Benefits:

• Flexible schedule

Work Location: In person