Digital and Social Media Marketing Executive

Roles and Responsibilities :

• Develop and execute comprehensive digital marketing strategies to drive business growth for the company's solar products and services.
• Manage and optimize online advertising campaigns across Google AdWords, social media platforms, and other digital channels.
• Collaborate with cross-functional teams to create engaging content that resonates with target audiences and drives website traffic.
• Analyze campaign performance data to inform future marketing decisions and improve ROI.

Job Requirements :

• 2-7 years of experience in B2B digital marketing, brand marketing, or a related field.
• Proven track record of success in developing effective digital campaigns across multiple channels (SEO, SEM).
• Strong understanding of online branding principles and ability to apply them effectively through exhibitions & website management.