Demand Generation Executive

Demand Generation Executive

Company: Grimbell Business Solutions LLP

Location: Viman Nagar, Pune (on-site)

Experience: 1–3 years Type:

Full-time

Shift: EMEA (approx. 12:00 PM – 9:00 PM IST)

About Grimbell

Grimbell is a growth partner, not a vendor. We take over the entire sales and marketing engine for our clients so they can focus on their product. Our work is measured in revenue and pipeline, not in deliverables shipped.

We work across SaaS, manufacturing, FMCG, education, pharma and D2C. Everything we build runs on systems — outreach sequences, automation, dashboards, playbooks.

The Role

You will build and run the demand engine for our clients — the same playbook, executed inside their accounts.

What You Will Do

Outbound

• Build and clean target lists (ICP-based) using Apollo, Sales Navigator, Lusha, scraping tools
• Write and run cold email sequences — subject lines, follow-ups, A/B tests
• Run LinkedIn outreach: connection campaigns, DM sequences, comment-led engagement
• Manage domain warm-up, deliverability, bounce and spam-rate health

Inbound

• Run lead magnet campaigns — quizzes, audits, calculators, gated assets
• Support paid campaigns on Meta, Google and LinkedIn (setup, audience, creative briefs)
• Coordinate landing pages and forms with the design and dev team

Nurture and Handover

• Set up WhatsApp and email nurture flows (AiSensy, Pabbly, Zoho/Odoo)
• Qualify inbound leads, route them, and book meetings for the sales team
• Keep the CRM clean — every lead stage, source and owner updated daily

Reporting

• Weekly numbers: leads generated, reply rate, meeting rate, cost per lead, pipeline value
• Flag what is working and what to kill. We move fast on data.

What You Own (KPIs)

• Qualified leads per month
• Meetings booked per month
• Reply rate on outbound sequences
• Cost per qualified lead
• Pipeline value contributed

What We Are Looking For

Must have

• 1–3 years in demand generation, growth, inside sales or performance marketing
• Hands-on with at least one cold email tool (Instantly, Smartlead, Lemlist, Apollo)
• Comfortable writing clear, short, human copy in English
• Strong with spreadsheets — you can build a list, clean it, and track it
• Structured thinker. You like systems, checklists and repeatable processes.
• Willing to be measured on numbers
• Available to work the EMEA shift from our Pune office

Good to have

• Experience with LinkedIn Sales Navigator and lead scraping
• Meta Ads Manager or Google Ads exposure
• Automation tools — Pabbly, Zapier, Make, n8n
• CRM experience — Odoo, HubSpot or Zoho
• B2B agency or SaaS background
• Basic understanding of AI tools for research, copy and list building

Not required

• A degree from a specific college
• A big-brand resume

We care about what you have actually run and what results came out of it.

Why Join Grimbell

• You work directly with the founder. No layers.
• You touch 5+ industries in a year. That is compressed learning.
• You get real budget and real accounts to run — not just support work.
• Clear ownership. Clear numbers. Clear feedback.
• Small team, fast decisions, no bureaucracy.

How to Apply

Send your CV to [[HIDDEN TEXT]] with the subject line: Demand Gen Executive – [Your Name]