Data Analytics Lead

Role & responsibilities:

- Define and own the long-term, structural roadmap for trade spend and incentive evolution.

- Manage the end-to-end trade spend budget - planning and governance.

- Design and continuously refine scheme and incentive construct to optimize return on spends.

- Track pricing of the current SKU portfolio versus competitors and flag pricing gaps.

- Track effectiveness of key BTL investments and flag gap areas for course correction.

Preferred candidate profile:

- 7 to 12 years in data analytics, trade marketing, preferably in tyres, auto components, lubricants, batteries or other distributor-driven aftermarket.

- Hands-on experience designing and managing distributor/retailer schemes and incentive structures in a replacement/aftermarket channel.

- Process knowledge for pricing tracking - competitor price benchmarking, new-product price discovery, and margin/mix analysis.

- High analytical skills - comfortable with large datasets, Excel/BI tools, and building ROI and scenario models; exposure to trade-promotion or pricing tools a plus.

- Strong cross-functional stakeholder management across Sales, Finance.

- MBA or degree in Business, Finance, Economics, or Engineering preferred; familiarity with tyre or auto-aftermarket dynamics a strong advantage.