CHENNAI · FULLTIME
Data Analytics Lead
TVS Sricakra
Chennai · onsite · Posted 51d ago
Sourced from
₹25.0L - ₹40.0L PA8–12 yrsfulltimeChennai
About a minute. You'll make an account on the way through.
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Section · 01
About this role
Role & responsibilities: -:-
- Define and own the long-term, structural
roadmap for trade spend and incentive evolution
- Manage the end-to-end trade spend budget -
planning and governance
- Design and continuously refine scheme and
incentive construct to optimize return on spends
- Track pricing of the current SKU portfolio versus
competitors and flag pricing gaps
- Track effectiveness of key BTL investments and
flag gap areas for course correction
Preferred candidate profile :-
- 7 to 12 years in data analytics, trade marketing, preferably in tyres, auto components, lubricants, batteries or other distributor-driven aftermarket
- Hands-on experience designing and managing distributor/retailer schemes and incentive structures in a replacement/aftermarket channel
- Process knowledge for pricing tracking - competitor price benchmarking, new-product price discovery, and margin/mix analysis
- High analytical skills - comfortable with large datasets, Excel/BI tools, and building ROI and scenario models; exposure to trade-promotion or pricing tools a plus
- Strong cross-functional stakeholder management across Sales, Finance,
- MBA or degree in Business, Finance, Economics, or Engineering preferred; familiarity with tyre or auto-aftermarket dynamics a strong advantage
Sourced from naukri
Section · 02
Skills
Large DatabasesTrade MarketingCross Functional CoordinationData AnalyticsMarketing AnalyticsPricingSales Analytics
Section · Company
