CRM & Social Media Coordianator

We're Hiring: Social Media, Influencer & Customer Engagement Manager | Gurugram

• We are a medium-premium women's western wear brand based in Gurugram, looking for a hands-on Social Media, Influencer & Customer Engagement Manager to own our day-to-day brand communication across Instagram, WhatsApp, email, influencer collaborations, and customer engagement channels.This role is for someone who understands fashion, Instagram content, creator coordination, customer psychology, and repeat-customer communication — not a performance marketing role.What You'll Own:Plan and manage the monthly organic social media calendar (reels, stories, posts, carousels, styling videos)
• Write captions, story text, reel hooks, and launch communication
• Identify and manage relationships with fashion, lifestyle, and micro-influencers, from outreach to deliverables
• Manage customer conversations across Instagram DMs, comments, and WhatsApp — styling suggestions, size guidance, product recommendations
• Plan CRM communication for new launches, back-in-stock alerts, festive collections, and repeat-purchase nudges
• Maintain a warm, polished, feminine, and premium brand voice across every customer touchpoint
• What We're Looking For:3–6 years of experience in social media, influencer marketing, customer engagement, CRM, brand communication, or community management
• Prior experience with fashion, apparel, lifestyle, beauty, retail, or D2C brands preferred
• Strong understanding of Instagram, reels, stories, and creator-led content
• Excellent written and spoken communication skills
• Comfort with real customer conversations over Instagram, WhatsApp, and comments
• Basic knowledge of Canva, Instagram Insights, WhatsApp business tools, or CRM/email platforms
• To Apply, Please Share:Updated resume
• Instagram pages or brands previously managed
• Examples of influencer collaborations handled
• Samples of captions, WhatsApp messages, emailers, or customer communication

Location: Gurugram (On-Site) | Monday–Saturday Experience: 3–6 Years Salary: ₹60,000 – ₹70,000 per month

Note: This is not a performance marketing role. We are not looking for candidates whose primary experience is in paid ads, media buying, ROAS, Meta Ads, or Google Ads.

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