Crm Executive

Role & responsibilities

A CRM Executive manages a company's Customer Relationship Management (CRM) system day-to-day, maintaining data accuracy, running multi-channel campaigns, and bridging sales, marketing, and support teams.

• Data Management & Hygiene: Import new leads, clean duplicate or outdated records, and keep the CRM acting as a single source of truth. Vtiger
• Campaign Execution: Build, segment, and run automated email, SMS, or WhatsApp marketing campaigns. www.zeniahr.com +1
• Sales & Marketing Alignment: Translate marketing-qualified leads (MQLs) into sales-ready accounts and enforce handover rules between teams. Vtiger
• Customer Support & Follow-Ups: Log interactions, handle client inquiries or complaints, and coordinate post-sales or onboarding processes. Scribd +1
• Reporting & Analytics: Build dashboards, schedule performance reports, and track pipeline conversion or customer retention metrics.

Preferred candidate profile

The CRM Executive is the operational owner of the CRM platform and its supporting workflows. You will ensure that customer data remains clean, convert leads into sales-ready records, execute email or SMS marketing campaigns, and build performance reports for leadership.