CRM Executive

Job Summary

A CRM Executive manages and nurtures customer relationships to boost satisfaction and retention. They maintain accurate CRM databases, handle customer queries and complaints, and implement targeted marketing campaigns. They work closely with sales and marketing teams to analyze data, identify opportunities for upselling, and improve the overall customer journey. Expertia AI

Key Responsibilities

• Customer Relationship Management: Building and maintaining positive relationships with clients, providing prompt, efficient, and satisfactory responses to inquiries.
• CRM Database Maintenance: Overseeing the CRM system to update customer info, track interactions (calls, emails), and ensure data integrity.
• Campaign Execution: Creating and executing email campaigns, promotions, and loyalty programs to drive customer engagement.
• Data Analysis Reporting: Analyzing customer behavior to identify trends, tracking key metrics, and generating reports for senior leadership.
• Lead Generation Support: Handling incoming leads, performing cold calls, and nurturing leads into sales opportunities.
• Complaint Resolution: Addressing customer issues efficiently to maintain high customer satisfaction (CSAT).

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