Creative & Multimedia Lead - Hyderabad

Role & responsibilities

Creative Direction

• Translate marketing and business briefs into strong creative concepts and visual ideas.
• Develop integrated campaign ideas that can work across digital, social, video, print, outdoor and hospital touchpoints.
• Establish the visual treatment, creative direction and overall look and feel for key campaigns.
• Ensure that creative work remains contemporary, differentiated and consistent with the Fernandez brand.
• Actively contribute ideas rather than functioning only as a reviewer or supervisor.

Video & Multimedia

• Lead creative development of videos, reels, doctor-led content, patient stories, explainers, brand films and campaign videos.
• Develop or guide concepts, scripts, storyboards, shot structures and visual treatments.
• Direct internal and external video shoots where required.
• Guide the multimedia team on framing, lighting, sound, storytelling and production quality.

Preferred candidate profile

• Approximately 1015 years of experience in creative, advertising, video, multimedia or integrated brand communication.
• Experience from an advertising agency, creative studio, production house or strong consumer brand environment.
• Strong understanding of video storytelling and production is essential.
• Ability to develop concepts, scripts, storyboards and visual treatments.
• Experience directing shoots and providing detailed edit feedback.
• Strong understanding of design, typography, photography and visual communication.
• Comfortable working across social media, digital, films, print and offline communication.
• Experience leading designers and video/multimedia resources.
• Ability to balance creative ambition with timelines and budgets.
• Strong stakeholder and presentation skills.

Healthcare experience is desirable but not mandatory.

Portfolio Requirement

Candidates must submit a portfolio or showreel demonstrating:

• Brand or integrated campaigns
• Video / film work
• Social and digital content
• Creative concepts and visual treatments
• Design direction
• Photography or visual storytelling
• Work across multiple communication channels

Applications without a relevant portfolio/showreel may not be considered.

Kindly share your CV and portfolio to [email removed]