Creative lead - Strategy & Operations (Luxury Industry)

Creative Lead – Strategy and Operations (Luxury Industry)HMLC At HMLC, we work with luxury brands to craft distinctive identities, refined experiences, and world-class brand presence. We are looking for a creative leader with a strong background in luxury brand management who can shape vision, drive design excellence, and execute ideas swiftly across all brand touchpoints.

Job Description

• Lead end-to-end creative direction for luxury and premium brands.
• Build and maintain strong brand identities across visual language, tone, storytelling, and positioning.
• Oversee branding, design systems, websites, digital experiences, campaigns, and content ecosystems.
• Translate brand strategy into clear, actionable creative outputs.
• Ensure fast, efficient execution — turning ideas into live deliverables with speed and precision.
• Manage multiple projects simultaneously while maintaining premium quality standards.
• Act as the primary client point of contact, aligning creative vision with business goals.
• Streamline workflows for smooth production and on-time delivery.
• Collaborate closely with internal teams (design, content, operations) to bring concepts to life.
• Contribute to HMLC's own brand growth and creative evolution.

Requirements

• Background in Luxury Brand Management.
• Strong understanding of premium aesthetics, design sensibility, and luxury consumer behaviour.
• Experience managing branding, websites, campaigns, and multi-channel creative projects.
• Ability to think strategically and execute hands-on.
• Proven track record of delivering high-quality work quickly and efficiently.
• Strong project management and operational skills.
• Experience in agency, hospitality, luxury, lifestyle, or premium sectors is a plus.