Creative Director

Role Snapshot:

We're seeking a Creative Director to lead and innovate creative strategies across performancemarketing. You'll experiment, refine, and scale creative approaches that drive user engagement and deliver business impact, ensuring a cohesive narrative across all platforms.

What you'll Champion:

Creative Leadership:

• Conceive and implement innovative concepts, guidelines, and strategies for performance marketing for multiple verticals.
• Drive the creative direction across various touchpoints, ensuring consistency with Sri Mandir's brand identity and devotional and spiritual ethos.

Team Management:

• Lead, inspire, and manage a team of designers, copywriters, and content creators to deliver impactful work.
• Facilitate brainstorming sessions to foster fresh and relevant ideas aligned with our audience and brand goals.
• Mentor and guide team members, nurturing their professional growth and skill development.

Project Oversight:

• Oversee the end-to-end execution of calendar, from ideation to completion, ensuring high-quality output.
• Review, refine, and approve creative materials such as advertisements, videos, social media posts, and app assets.
• Collaborate with brand teams, category teams and product teams to align creative strategies with business objectives.

Performance Analysis:

• Monitor the effectiveness of campaigns and initiatives through metrics.
• Provide actionable insights and propose improvements for future projects.

What is needed for this role

• Proven experience in a similar role within the brand or digital space.
• Knows the basic tools like Adobe Photoshop, Illustrator, InDesign, and video editing software.
• Good understanding of Indian devotion, spirituality, culture, and festivals is highly desirable.
• Excellent leadership, organisational, and project management skills.
• Outstanding interpersonal and communication abilities to collaborate across teams.
• Bachelor's degree in advertising, fine art, design, or a related field (Master's degree preferred).