Creative Designer - Growth
SuperK · Bengaluru · onsite · Posted 45d ago
Undisclosed2–4 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
SuperK is revolutionizing grocery shopping in Indias small-town markets with a tech-driven, membership-based retail model. With over 100 stores across 80+ towns in Andhra Pradesh, SuperK is bringing the convenience of a small-format Costco to Tier 3-5 towns, turning unorganized retail into a seamless, organized experience. Backed by leading investors like Blume Ventures and XEED Ventures, SuperK is reshaping the future of retail, making quality groceries and savings accessible to small-town India like never before.
About the Role
SuperK is building a lean, AI-assisted creative engine for a fast-growing retail brand in South India. As a Designer, youll own the creative pipeline end-to-end - from storyboarding through production to performance review. Youll work inside structured processes: brief gates, creative calendars, variation-first thinking, and a prompt library that gets better with every campaign. This is not a role where you hand off a file and move on.
What You Will Be Doing
- Produce static and video assets across paid, organic, and in-store channels - with a minimum of two creative variants per campaign for performance testing.
- Run the storyboard process: interrogate briefs, propose multiple creative directions before any production begins, and own the handoff doc.
- Use AI tools (Midjourney, Firefly, Runway, or equivalent) as a core production layer - engineering prompts, not just clicking generate.
- Maintain and build out the teams prompt library: log what worked, score by performance, iterate.
- Read creative performance data (CTR, engagement, thumb-stop, footfall signal) and feed learnings back into the next brief cycle.
- Work against a T-minus campaign calendar - gates are real, missed gates drop formats, not timelines.
- Collaborate with marketing and category teams to adapt brand guidelines into formats that work for Tier 2/3 retail audiences.
What Wed Like to See
- 2-4 years in a design role at a retail, ecommerce, or D2C brand - or an agency with a strong performance marketing client base. You should know what a creative brief, a creative review, and a post-campaign learning doc each look like.
- Hands-on with AI design and video tools in actual production workflows - not just aware of them. Relevant tools include Midjourney, Adobe Firefly, Runway, Higgsfield, Google Flow, Fable 5, and equivalent - the specific stack matters less than having a real workflow built around them. Bonus if youve contributed to or maintained a prompt library.
- Proficiency in static and video: Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) and/or Figma.
- Familiarity with performance creative concepts: CTR, thumb-stop rate, A/B creative testing, variation logic. You dont need to run the numbers - you need to understand what theyre telling you about the work.
- Portfolio that includes performance creatives (ads, offer cards, Reels) alongside brand work. Show us a storyboard, a variation set, or a before/after from a prompt iteration if you have one.
Location: Bangalore
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
retailCampaignreelsPerformance TestingCreative BriefCreative DesignerRunwayAdobe photoshopAdobe IllustratorPerformance ReviewE-commerceAI ToolsAdobe Creative SuiteFigmaPerformance MarketingmarketingArtificial IntelligenceAdobe After EffectsAdobe Premiere
About SuperK
SuperK
Retail
350
employees
2019
7 years old
Bengaluru/Bangalore, Karnataka
India
About
SuperK is a franchise grocery retail chain for small towns of India.
Industries
RetailFMCGFood ProcessingInternetLogistics
Employee ratings
45 reviews
3.8/ 5
Culture
3.8
Career growth
3.4
Work-life
3.9
Employees rate it well for
Work Culture6Senior Management4Work Life Balance4Work Environment4
Find them on