Corporate Sales Manager - B2B

We are world's leading Exhibition and Conference Organizer, organizing exhibitions across industries.

As our Assistant Manager Business Development, you will play a pivotal role in driving revenue and maximizing exhibitor participation in our diverse portfolio of trade shows and events. You will be responsible for the entire sales cycle, from identifying and qualifying leads to closing deals and building long-term client relationships.

Responsibilities

B2B Sales: Proactively generate leads and secure new business opportunities through face to face meetings, networking, and attending industry events.

• Space Selling: Effectively present the value proposition of ABEC's exhibitions and convince potential exhibitors to book prime booth space.

• Negotiation and Closing: Negotiate contracts, pricing, and booth packages with clients to achieve mutually beneficial agreements.

• Relationship Building: Develop and maintain strong relationships with existing and potential clients, understanding their needs and exceeding their expectations.

• Market Research and Analysis: Stay updated on industry trends, competitor activity, and target market insights to inform sales strategies.

• Reporting and Analysis: Prepare accurate sales reports and analyze data to track performance and identify areas for improvement.

Qualifications

Minimum 2–5 years of proven experience in B2B sales, preferably in the exhibition industry or a related field.

• Strong communication and presentation skills with the ability to confidently engage C-level executives and decision-makers.

• Excellent negotiation and persuasion skills to close deals and secure optimal booth contracts.

• Deep understanding of the exhibition industry and current market trends.

• Own vehicle (bike or car) is mandatory — the role requires regular travel for client visits and field meetings across the city.

• Prior field sales experience is essential — candidates must be comfortable with on-ground, client-facing work rather than desk-based sales.

• Highly motivated by performance-based incentives with a proven ability to thrive in a target-driven, commission-linked environment.