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    Job · 21148617

    AMRITSAR · FULLTIME

    Corporate Sales And Marketing Executive

    Cancer Centers Of America

    Cancer Centers Of America

    Amritsar · onsite · Posted 6d ago

    Sourced fromNaukri
    ₹2.8L - ₹5.0L PA2–6 yrsfulltimeAmritsar

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    Section · 01

    About this role

    • Developing and maintaining relationships with third-party administrators (TPAs) and corporate clients, promoting our hospital's services and facilities, and generating revenue through referrals and contracts. 
    • Develop and implement a comprehensive marketing strategy focused on TPAs, addressing market trends, customer needs, and competitive positioning.
    • Design targeted marketing campaigns, including content creation, email marketing, events, webinars, and digital advertising, to engage and educate TPAs about our products/services.
    • Establish and nurture relationships with key stakeholders in the TPA ecosystem to strengthen partnerships and increase brand advocacy.
    • Represent the company at industry events, conferences, and meetings to promote our offerings and expand visibility within the TPA community.
    • Create compelling, value-driven marketing collateral, such as case studies, white papers, and presentations tailored to TPAs.
    • Monitor and analyse campaign performance, market trends, and customer feedback to inform future strategies.
    • Work closely with sales, product, and customer success teams to align marketing efforts with business objectives and support lead generation.
    • Support leadership in developing the annual marketing plan based on which the monthly marketing plans are devised.
    • Manage TPA operations to ensure compliance with regulations and provide excellent patient services.
    • Develop new empanelment and generate sales.
    • Motivation and monitoring of the sales and marketing team.
    • Prepare and present reports on activities related to TPA
    • Understanding and assessing market potential for key untapped markets and strategizing for brand growth.
    • Collecting market intelligence on customer expectations and competitor activities to develop knowledge and expertise on needs, trends and emerging strategies.
    • Responsible for coordinating medical camps. 
    • Responsible maintaining patient flow from tie ups with Corporates and Third-Party Administrators (Health Insurance) in the allotted regions; claim submissions as applicable in respective regions. 
    • Increasing the volume of services for the different healthcare services of the Hospital.
    • Assist in planning and preparation for ongoing ORCs, circulating of advertisements, movement of materials prior to the ORCs, which are scheduled as per the marketing calendar.
    • Assist in follow-up with patients on their needs that have come from their area/region and ensuring the referring doctor is kept in the loop.

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    Section · 02

    Skills

    Business DevelopmentCommunication Skills

    Section · Company

    About Cancer Centers Of America

    Cancer Centers Of America

    Cancer Centers Of America

    201-500

    employees

    2020

    6 years old

    Hyderabad / Secunderabad, Telangana

    India

    ₹9.2L PA avg

    Avg at Cancer Centers Of America

    ₹2.8L – ₹5L PA

    This role

    About

    Cancer Centers of America provides personalized cancer treatment, combining advanced medical technology with compassionate care in South Asia.

    Industries

    Health CareMedicalWellness

    Employee ratings

    10 reviews

    3.2/ 5

    Culture

    2.8

    Career growth

    3.0

    Work-life

    3.2

    Employees rate it well for

    Work-Life Balance34Job Security33

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