AMRITSAR · FULLTIME
Corporate Sales And Marketing Executive

Cancer Centers Of America
Amritsar · onsite · Posted 6d ago
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₹2.8L - ₹5.0L PA2–6 yrsfulltimeAmritsar
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Section · 01
About this role
- Developing and maintaining relationships with third-party administrators (TPAs) and corporate clients, promoting our hospital's services and facilities, and generating revenue through referrals and contracts.
- Develop and implement a comprehensive marketing strategy focused on TPAs, addressing market trends, customer needs, and competitive positioning.
- Design targeted marketing campaigns, including content creation, email marketing, events, webinars, and digital advertising, to engage and educate TPAs about our products/services.
- Establish and nurture relationships with key stakeholders in the TPA ecosystem to strengthen partnerships and increase brand advocacy.
- Represent the company at industry events, conferences, and meetings to promote our offerings and expand visibility within the TPA community.
- Create compelling, value-driven marketing collateral, such as case studies, white papers, and presentations tailored to TPAs.
- Monitor and analyse campaign performance, market trends, and customer feedback to inform future strategies.
- Work closely with sales, product, and customer success teams to align marketing efforts with business objectives and support lead generation.
- Support leadership in developing the annual marketing plan based on which the monthly marketing plans are devised.
- Manage TPA operations to ensure compliance with regulations and provide excellent patient services.
- Develop new empanelment and generate sales.
- Motivation and monitoring of the sales and marketing team.
- Prepare and present reports on activities related to TPA
- Understanding and assessing market potential for key untapped markets and strategizing for brand growth.
- Collecting market intelligence on customer expectations and competitor activities to develop knowledge and expertise on needs, trends and emerging strategies.
- Responsible for coordinating medical camps.
- Responsible maintaining patient flow from tie ups with Corporates and Third-Party Administrators (Health Insurance) in the allotted regions; claim submissions as applicable in respective regions.
- Increasing the volume of services for the different healthcare services of the Hospital.
- Assist in planning and preparation for ongoing ORCs, circulating of advertisements, movement of materials prior to the ORCs, which are scheduled as per the marketing calendar.
- Assist in follow-up with patients on their needs that have come from their area/region and ensuring the referring doctor is kept in the loop.
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Section · 02
Skills
Business DevelopmentCommunication Skills
Section · Company
About Cancer Centers Of America

Cancer Centers Of America
201-500
employees
2020
6 years old
Hyderabad / Secunderabad, Telangana
India
₹9.2L PA avg
Avg at Cancer Centers Of America
₹2.8L – ₹5L PA
This role
About
Cancer Centers of America provides personalized cancer treatment, combining advanced medical technology with compassionate care in South Asia.
Industries
Health CareMedicalWellness
Employee ratings
10 reviews
3.2/ 5
Culture
2.8
Career growth
3.0
Work-life
3.2
Employees rate it well for
Work-Life Balance34Job Security33
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