Copywriter

IMS Proschool is a leading EdTech company specializing in Finance & Accounting programs. With a mission to provide industry-relevant education, we empower students and professionals with skills that shape successful careers in finance, accounting, and beyond. Know more about us on www.proschoolonline.com

We are looking for a Copywriter

Someone who doesn't just write grammatically correct sentences but understands people, persuasion, storytelling and what makes someone take action.

Job Role:
You'll create communication across the entire student journey:

Copywriting

- Website & landing pages

- Digital & performance ads

- Social media campaigns

- Email & WhatsApp campaigns

- Brochures and course communication

- Headlines, hooks & CTAs

Content
- Video & YouTube scripts
- Student stories & testimonials
- Blogs and SEO content

Campaigns
- Develop campaign ideas and messaging
- Experiment with different messages and formats to improve engagement and conversions

You might be a great fit if you:
• Have 2-5 years of experience in copywriting, content, advertising, digital marketing or EdTech
• Know how to write for attention AND action
• Can make complex topics easy to understand
• Have excellent command over English and a strong sense of tone
• Understand students, fresh graduates and working professionals
• Can write everything from a punch headline to a detailed landing page
• Are comfortable researching subjects such as Finance, Accounting, Analytics and careers
• Can collaborate with designers, marketers and subject-matter experts

Interested?
Send your CV + portfolio (Email - [email removed]) that demonstrates your best work and tell us in a few lines:
What's the best piece of copy you've ever written and why do you think it worked?