Copywriter for a Co-working brand

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Copywriter for a Co-working Brand based in India.

This is an exciting opportunity for a creative storyteller who enjoys building compelling brand narratives across digital platforms. In this role, you will develop impactful content strategies, craft engaging copy, and drive thought leadership initiatives that strengthen brand visibility and audience engagement. Working closely with marketing, design, and leadership teams, you will shape messaging that connects with professional audiences while supporting broader business goals. The position offers the chance to own the entire content lifecycle—from strategy and planning to execution and optimization—in a collaborative, fast-paced, and fully remote environment.

Accountabilities:: As a Copywriter, you will be responsible for creating high-quality content that elevates the brand's presence across multiple digital channels while ensuring messaging remains consistent, engaging, and aligned with business objectives.

Develop and manage monthly content calendars aligned with marketing priorities and business goals.

Create content strategies, storytelling frameworks, and messaging pillars that strengthen brand positioning.

Write compelling copy for LinkedIn, Instagram, X (Twitter), YouTube, blogs, articles, captions, and other digital platforms.

Lead executive and founder-focused thought leadership content to increase visibility and industry influence.

Research market trends, audience insights, and emerging topics to identify valuable content opportunities.

Collaborate with designers, marketers, and creative teams to produce engaging multimedia campaigns.

Recommend platform-specific content formats and optimization strategies to maximize audience reach and engagement.

Monitor content performance, analyze engagement metrics, and refine strategies based on insights.

Ensure brand consistency while managing multiple content initiatives and project deadlines.

Requirements:

The ideal candidate is an experienced B2B content professional with excellent writing skills, strong strategic thinking, and the ability to translate complex business concepts into engaging, audience-focused content.

3+ years of experience in content strategy, content marketing, copywriting, or social media content creation.

Strong background in B2B content development and digital storytelling.

Proven experience managing editorial calendars and long-term content planning.

Experience creating founder-led content and executive thought leadership initiatives.

Excellent understanding of LinkedIn content strategy and professional audience engagement.

Outstanding writing, editing, proofreading, and communication skills.

Strong research and analytical abilities with a strategic approach to content creation.

Experience collaborating with cross-functional creative and marketing teams.

Ability to independently manage multiple projects while maintaining quality and consistency.

Experience within co-working, commercial real estate, workplace solutions, hospitality, enterprise services, architecture, infrastructure, or similar B2B industries is an advantage.

Familiarity with short-form video content, digital marketing trends, and multi-platform content optimization is a plus.

Benefits:

Fully remote work opportunity within India.

Competitive salary ranging from INR 700,000 to INR 800,000 per year (7–8 LPA) .

Full-time employment.

Opportunity to work on high-impact brand storytelling and executive thought leadership initiatives.

Collaborative and creative work environment with cross-functional teams.

Exposure to strategic content marketing across multiple digital platforms.

Opportunities for professional growth and ownership of end-to-end content strategy.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1