Content Writer

Job Summary

Associate: Content Writer. PS: This isnt just a job-its an opportunity to shape the voice of Indias Fuel-Tech revolution. As part of Repos, you will craft content experiences that influence perception, build brand trust, and drive business outcomes through powerful, purposeful storytelling. If you think in stories, write with intent, and believe words have the power to move industries forward-then this role is for you. Location: Pune. Experience: 1-5 years.

Responsibilities

• Content Strategy & Planning
  • Develop and execute a cohesive content strategy aligned with brand objectives and business goals.
  • Collaborate with Marketing, Product, HR, and Leadership teams to understand communication needs.
  • Build content calendars, campaign frameworks, and thematic storytelling for ongoing and upcoming initiatives.
  • Ensure consistency of tone, style, and messaging across all platforms.
• Content Creation & Execution
  • Create high-impact content including social media posts, blogs, emailers, scripts, product notes, and thought-leadership pieces.
  • Translate complex, technical fuel-tech concepts into simple, engaging stories.
  • Write, review, and refine content ensuring clarity, accuracy, and creativity.
  • Coordinate with designers, video teams, and external creatives to bring ideas to life.
• Brand Voice & Messaging Ownership
  • Uphold and evolve Repos brand voice across all communication channels.
  • Ensure all content reflects Repos vision, values, culture, and innovation-first brand identity.
  • Maintain messaging guidelines for internal and external stakeholders.
• Digital Presence & Audience Engagement
  • Work closely with the MarCom team to strengthen online visibility and brand recall.
  • Develop platform-specific content strategies for LinkedIn, Instagram, YouTube, blogs, and website updates.
  • Optimize content using basic SEO and engagement insights.
  • Track the performance of digital campaigns and recommend enhancements.
• Cross-Functional Collaboration
  • Partner with Product, HR, Sales, and Customer Experience teams to create purposeful content for internal communication, recruitment, product launches, and campaigns.
  • Support leadership with speech notes, presentations, and strategic communication material.
  • Ensure content serves organizational priorities while maintaining creative integrity.

Qualifications

• 1-5 years in content writing, brand communication, or content strategy roles.
• BFA or Bachelors in Fine Arts, Mass Communications, or related fields.
• Additional certifications in Content Strategy, SEO, Digital Marketing, or Brand Communication are preferred.
• Strong portfolio demonstrating brand storytelling + digital content execution.
• Ability to convert business objectives into compelling content strategies.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.