Content Writer

Role & responsibilities:

• 1+ year of experience in content writing, copywriting, or a similar role.
• Create clear, engaging, and original content for websites, blogs, social media, emails, product pages, and marketing materials.
• Research industry topics and develop content aligned with the target audience.
• Write SEO-friendly content using relevant keywords and best practices.
• Edit and proofread content for grammar, clarity, tone, and consistency.
• Collaborate with the marketing, sales, and product teams to understand content requirements.
• Develop content for campaigns, product launches, educational resources, and promotional activities.
• Maintain consistency in brand voice and messaging across platforms.
• Track content performance and make improvements based on engagement and SEO insights.
• Strong written and verbal communication skills.
• Excellent command of English grammar and vocabulary.
• Basic understanding of SEO and keyword research.
• Ability to research and simplify technical or complex topics.
• Strong attention to detail and ability to meet deadlines.
• Familiarity with tools such as Google Docs, WordPress, Canva, and basic SEO tools is an advantage.

Preferred candidate profile:

• Experience writing for education, technology, STEM, robotics, or e-commerce brands is a plus.
• Ability to write both informative and promotional content.
• Basic understanding of social media content and digital marketing.