Content Writer

Hiring - Content Writer | Bigbasket -Tata Group

Role: Content Writer / Content Associate

Mode: Day shift

Experience: 1 - 4

Salary: As per company standards

Location: C V Raman Nagar, Bengaluru (near Gopalan Signature Mall)

About Us

BigBasket is an Indian online grocer headquartered in Bangalore, India owned by Tata Group. We believe in the power of storytelling, and we're on the lookout for a talented Content Writer who can craft compelling content that engages, informs, and inspires.

Job Summary:

As a Content Writer, you will play a crucial role in developing high-quality written content across various platforms including blogs, social media, websites, newsletters, white papers, and marketing materials. The ideal candidate has a flair for language, strong research skills, and a passion for writing.

Key Responsibilities:

• Research, write, and edit original content for digital and print platforms
• Develop blog posts, articles, website copy, email campaigns, and product descriptions
• Collaborate with the marketing team to align content with brand voice and strategic goals
• Ensure content is SEO-optimized and follows best practices for digital engagement
• Conduct interviews and gather insights from internal experts or customers when needed
• Revise content based on feedback from stakeholders or editors
• Maintain editorial calendars and meet publishing deadlines

Requirements:

• Bachelor's degree in English, Journalism, Communications, Marketing, or related field
• 1 - 4 years of content writing or copywriting experience
• Excellent writing, editing, and proofreading skills
• Familiarity with SEO principles and tools
• Ability to research complex topics and break them down into reader-friendly content
• Proficiency in MS Office, Google Workspace, and content management systems