Content Writer Team Lead

Job Title


Role Overview


Responsibilities

• Lead and manage a team of 23 content writers
• Develop and execute content strategies aligned with marketing and lead generation goals
• Create and review high-quality content (blogs, landing pages, PRs, whitepapers, case studies)
• Develop SEO-driven content to increase organic traffic and inbound leads
• Collaborate with social media and performance marketing teams for campaigns
• Conduct competitor analysis and identify content gaps/opportunities
• Maintain content calendars and ensure timely delivery
• Align content with different stages of the marketing funnel

KPIs Performance Metrics

• Number of qualified leads generated through content
• Organic traffic growth (website/blog performance)
• Keyword ranking improvements and SEO performance
• Conversion rates from blogs, landing pages, and campaigns
• Content engagement metrics (time on page, bounce rate, shares)
• Consistency in content delivery and meeting deadlines
• Quality benchmarks (minimal revisions, high approval rate)
• Team productivity and output efficiency
• Contribution to brand positioning and thought leadership

Requirements

• Strong expertise in content strategy and SEO
• Proven experience in lead generation through content marketing
• Leadership experience managing a content team
• Analytical mindset with ability to track and improve performance
• Strong understanding of tech domain and industry trends

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.