Content Researcher

We are looking for a creative and research-oriented Kids Content Researcher & Writer who understands childrens content, digital trends, storytelling, and audience interests.

The candidate will research popular kids content across platforms, identify trending topics, formats and storytelling styles, discover content gaps, and develop fresh content ideas that can be converted into engaging scripts, stories, rhymes and other children-focused content.

Key Responsibilities:
• Research trending kids’ content across YouTube, OTT, social media and digital platforms.
• Identify popular topics, characters, themes, formats and storytelling styles.
• Analyse what attracts and engages different age groups of children.
• Identify content gaps, emerging trends and new content opportunities.
• Develop original and market-relevant content ideas.
• Write concepts, story outlines, scripts, stories, rhymes and other kids-focused content.
• Adapt content according to different age groups and formats.
• Track changing children’s interests and digital content trends.
• Work with creative and production teams to convert research into engaging content.