Content Marketing
BoAt · Gurugram · onsite · Posted 42d ago
About a minute. You'll make an account on the way through.
About this role
Role Overview:
We are looking for a creative, self-starter to join our Content Marketing team. If you're passionate about creating impactful content, storytelling, and building brand identity, this role is for you!
Know More about the Role
Role: Content Marketing
Years of Experience: 4-7 years
Location: Gurugram
Key Responsibilities
- Assist in developing content strategies to enhance brand storytelling and build product consideration
- Collaborate with internal teams to translate project briefs into engaging content, campaigns, and brand video pieces
- Support the creation of high-quality product descriptions, RTBs (Reasons to Believe), and narratives that highlight product benefits
- Contribute to brand campaigns, content strategies, and performance marketing through innovative content creation
- Help craft compelling brand stories that align with boAt's philosophy of #DoWhatFloatsYourboAt
- Stay updated on emerging trends in marketing media and new content formats.
What We're Looking For
- Qualification: Graduate/Post Graduate in any stream
- Skills: Content creation, copywriting
- Industry Background: Experience in lifestyle, electronics, or e-commerce industries preferred
Join the Team
We're passionate about the impact we're making in people's lives. If you're driven, creative, and ready to grow with a fast-paced team, we'd love to hear from you!
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Skills
About BoAt

BoAt
Consumer Electronics & Appliances
465
employees
2014
12 years old
Gurgaon / Gurugram, Haryana
India
₹9.6L PA avg
Avg at BoAt
About
boAt set its sail back in 2016. Both our founders, Aman Gupta and Sameer Mehta, realized the massive gaps in the audio and wearable market of India and hence founded boAt with the vision of making a lifestyle brand, that enhances the quality of life through audio and wearables.
Today, boAt is the world's 2nd largest wearable brand (IDC Q3 2022) along with being India’s No.1 Audio brand. Seven years down the road, boAt has become a crucial part of cultural conversations for the younger generation, lifestyle influencers, audiophiles, and a lot of many segments.
boAt has hence become an advocate of self-expression, adventurous experiences, and exploration all the way. Driven by a blazing passion for music and an instinct for innovation, boAt intends to deliver more than just a product to its community. This account is a sneak peek into the feisty world of boAt - its showrunners, hustle, collaborations, culture and beyond.
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