Content Manager
Wego · Mumbai · onsite · Posted 27d ago
Undisclosed6–11 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
- Develop and drive long-term content strategy for WegoPro across multiple languages and markets, with a specific focus on MENA and APAC.
- Lead and inspire the development of high-quality content assets, including blog articles, reports, white papers, and case studies.
- AI-Enabled Content Operations: Leverage generative AI tools to streamline research, drafting, and content localization, while ensuring the final output consistently maintains brand voice, originality, and high editorial standards.
- Originate and/or edit written content. Ensure that content is engaging and aligned with marketing priorities and messaging, language, tone of voice, and brand guidelines.
- Build and manage a content calendar aligned with marketing and product teams and initially work with an outsourced group of freelancers and bloggers to develop the content assets for the company.
- Actively measure, manage, optimise, and communicate the performance of the content put out against the business s operational objectives and strategy.
- Partner with the marketing team, design team, and other stakeholders to support marketing activities such as product branding, content, and messages.
- Social Media & Brand Presence: Manage and drive LinkedIn and other social platforms, ensuring content aligns with brand messaging, business goals, and audience engagement.
Requirements:
- Bachelor s Degree in Journalism, Marketing, or related field.
- 6+ years of proven experience as a Content Manager for a tech/travel company.
- Excellent written communication skills.
- Metrics-driven mindset with a robust analytical approach.
- Modern SEO & Authority Building: Deep understanding of Answer Engine Optimization (AEO), entity-based SEO, and structured data (Schema) to maximize visibility in AI Overviews and featured snippets.
- Experience managing LinkedIn and social media to enhance brand presence.
- Experience in driving multilingual content strategy.
- Excellent verbal communication skills with an ability to work well in a team with a positive attitude.
- Passion and motivation to deliver in a fast-paced, startup environment, with the desire to learn and be part of a highly experienced team.
- Proven experience in B2B marketing or content strategy, preferably within SaaS or travel-tech sectors.
- Experience in tracking content performance metrics and translating them into actionable business insights.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
Audience EngagementMultilingualcase studiesbusiness insightsContent OperationsBrandingB2BContent CalendarContent StrategyBusiness TravelCommunication Skillsb2b marketingJournalismmarketingGenerative AiArtificial IntelligenceEditorial
About Wego
Wego
Travel & Tourism
70
employees
2005
21 years old
Singapore
Singapore
₹19.8L PA avg
Avg at Wego
About
Wego operates in the travel technology sector, offering search platforms that compare travel products, facilitating better travel booking decisions for users.
Industries
Travel & TourismInternet
Employee ratings
9 reviews
3.9/ 5
Culture
4.3
Career growth
4.0
Work-life
4.7
Employees rate it well for
Compensation & Benefits41Work-Life Balance40
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