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    Job · 12642647

    Bajaj Finance logo

    Cluster Manager - Social Media Communications/Senior Cluster Manager

    Bajaj Finance · Mumbai · onsite · Posted 63d ago

    Undisclosed5–8 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    Job Summary
    Responsible for developing and executing integrated marketing campaigns while leading influencer marketing initiatives to drive brand awareness, engagement, and conversions. This role manages campaign strategy, influencer partnerships, and marketing collateral development to ensure consistent brand communication across all channels.
    Duties and Responsibilities
    • A-end-to-end planning and execution of multi-channel marketing campaigns across digital, social media, and events.
    • B-Define campaign goals, messaging, target audiences, and timelines aligned with business objectives.
    • C-Manage campaign calendars and ensure timely execution of deliverables.
    • D-Track campaign performance and optimize strategies based on insights.
    Key Decisions / Dimensions
    • Unanimous
    Major Challenges
    • Campaign strategy and integrated marketing
    • Influencer marketing and creator partnerships
    • Marketing collateral and content management
    • Stakeholder and project management
    • Data analysis and campaign optimization
    • Strong negotiation and relationship management skills
    Required Qualifications and Experience a)Qualifications
    • Post Graduates with relevant sales experience of 5-8 years (also graduates with experience of 8-10 years may apply)
    b)Work Experience
    • Relevant sales experience in managing large sales channels in multiple market environments
    • Prior & relevant experience in the Financial Services Industry would be an added advantage.
    • Demonstrated success & achievement orientation.
    • Excellent communication skills.
    • Strong bias for action & driving results in a high-performance environment.
    • Demonstrated ability to lead from the front.
    • Excellent relationship skills.
    • Strong analytical skills to drive channel performance and drive profitability.
    • Exceptionally high motivational levels and needs to be a self-starter.

    Sourced from naukri

    Skills

    Brand CommunicationContent ManagementCampaignanalytical thinkingChannel marketingcampaign optimizationCampaign StrategyCommunication SkillsFinancial ServicesBrand Awarenessdata analysiscollateral developmentInfluencer Marketing

    About Bajaj Finance

    Bajaj Finance logo

    Bajaj Finance

    NBFC

    64.1k+

    employees

    1987

    39 years old

    Pune, Maharashtra

    India

    About

    Bajaj Auto Finance offers Two Wheeler loans, Three Wheeler loans & Quote Loan at low-interest rates.

    Industries

    NBFCFinancial Services

    Employees rate it well for

    Work Life Balance807Salary796Work Culture632Work Environment356Career Growth348

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