Cluster Lead

Job Summary

The Cluster Lead acts as the field-level business owner for a defined micro-market. The role is responsible for i) achieving customer acquisition and new business revenue (MRC) targets ii) building and managing a Direct Sales Team (DST) and affiliate partner ecosystem iii) executing hyperlocal coverage leveraging field force and cluster marketing interventions iv) ensuring flawless execution of last-mile sales strategy to deliver New Logos and MRC outcomes.

Responsibilities

• Micro-Market Coverage Execution: i) Identify connected buildings and create a weekly/monthly plan to cover the connected buildings ii) Execute coverage plans to reach SMB prospects iii) Drive visibility and presence in the locality (door-to-door, in-building visits)
• Recruit, Train Manage Direct Sales Team (DST). Recruit DSTs aligned to cluster needs. Conduct daily huddles, weekly funnel reviews, and on-field coaching. Ensure lead allocation, field hygiene, and performance tracking
• Affiliate Partner Engagement: Onboard affiliate partners through PDMs, drive pulsing of affiliate partners through PDM
• Drive Lead Conversion Order Booking: Follow up on leads from marketing and cold visits. Conduct on-ground customer meetings and solution walkthroughs wherever necessary. Ensure seamless handoff to Order Booking and Network teams for delivery
• Data Hygiene Performance Reporting: Maintain updated lead sheets, funnel dashboards, and feedback MIS. Share daily/weekly reporting. Highlight market blockers and customer feedback
• DST productivity: Database collected, Leads visited, appointments fixed, closures as well as adherence to plan
• Drive Affiliate Partner pulsing and contribution to funnel
• New Logo Acquisition (Monthly Targets)
• MRC (Monthly Revenue Commitment)

Requirements

• Strong field sales and relationship-building skills
• Experience in handling tech tools/ Sales force
• Ability to train and coach junior field staff
• Comfort with data reporting dashboards
• Lead funnel and target management
• Field-intensive sales execution
• Understanding of wireline telecom products or IT services
• Experience in managing B2B field teams
• Local language fluency (as applicable)

Qualifications

• Graduate in any discipline. MBA (Preferred)
• Overall Work Experience 7-10 years of B2B or Direct Sales experience. Experience in managing field executives or sales agents

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.