CLO-2026-141 - Creative Innovation Associate

About the Role You are the creative director for our AI content marketing product's use cases. You decide what great work looks like on the platform and you make it: concepts, stories, visual direction and finished pieces that show brands and agencies what the product can do across AI video, content creation, pipeline and account-based marketing workflows. You also create teaching and learning videos for customers and research the market to keep our creative direction ahead. This is a creator-first role, and your portfolio decides.

Responsibilities

• Act as creative director for use cases: set the concept, story, visual style and tone
• Develop use cases by persona and industry (launch campaigns, product films, social series, personalised ABM creative)
• Build flagship use-case pieces from idea to finished work using the platform and other AI tools for video, image and copy
• Turn each piece into a reusable asset (template, workflow recipe, brief, proof point) and keep a showcase library organised by persona, industry and workflow
• Shape creative brand strategy: narrative, voice and visual identity, aligned with the Product Marketer
• Define and apply a quality bar for AI-generated creative; review outputs and give specific feedback
• Tell the product team where the tools fall short creatively, with examples
• Create topical teaching videos (how-tos, workflow walkthroughs) and keep them current
• Research market trends, formats, creators, competitors and end personas, and share recommendations
• Work with the Innovation Associate, Product Marketer, Associate Product Consultant, Senior SDR, Account Executive, product and delivery teams

Required Skills

• Strong portfolio showing creative direction, storytelling and visual craft in video, design, brand, content or a mix (link required)
• Proof you built or grew something from scratch (brand, content channel, community or personal brand), with results you can explain
• Hands-on experience with generative AI tools for video, image or copy
• Creative direction and storytelling for short-form and long-form content
• Visual design sense: composition, colour, typography, motion
• Creative brand strategy and a content mindset for social and video platforms
• Ability to teach through video (tutorials, how-tos, workflow videos)
• Hands-on skill with design, editing or motion tools
• Market and audience research that ends in recommendations
• Clear creative briefs, ownership and comfort giving and taking feedback

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.