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    Job · 21337141

    CHANDIGARH · FULLTIME

    CLCM Marketing Executive

    Airpay Payment Services Pvt. Ltd.

    Airpay Payment Services Pvt. Ltd.

    Chandigarh · onsite · Posted 4d ago

    Sourced fromNaukri
    Undisclosed1–3 yrsfulltimeChandigarh

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    Section · 01

    About this role

    Job Title: Executive
    Job Level: Entry Level.
    Report to: Senior Manager.
    Department: Marketing.
    Organization: Airpay Payment Services Pvt. Ltd
    Location: Chandigarh.


    Job Summary
    The CLCM Marketing Executive will manage customer lifecycle marketing initiatives across onboarding, activation, engagement, retention, and merchant growth. The role involves campaign execution, CRM marketing, merchant communication, and performance analysis to drive product adoption and revenue growth. A brief overview of the main duties and responsibilities of the position.


    Key Responsibilities
    • Execute lifecycle marketing campaigns across email, SMS, WhatsApp channels.
    • Drive merchant/customer onboarding, activation, engagement, retention, and reactivation initiatives.
    • Manage campaign calendars and coordinate with Sales, Product, Operations, and Creative teams.
    • Track campaign performance metrics and optimize campaign effectiveness.
    • Support cross-sell and upsell opportunities for Airpay products and services.
    • Analyze merchant/customer behavior and customer journey data for actionable insights.
    • Maintain CRM data quality and customer segmentation.
    • Prepare weekly and monthly MIS and performance reports.


    Required Qualifications
    • Bachelors degree in marketing, Business Administration, Commerce, or related field.
    • MBA in Marketing preferred. 1-3 years of experience in CRM, lifecycle marketing, retention marketing, digital marketing, fintech, banking, or SaaS sectors.


    Skills and Experience
    • CRM Marketing
    • Campaign Management
    • Marketing Automation
    • Customer Retention
    • Merchant Engagement
    • Data Analysis
    • Communication Skills
    • Stakeholder Management
    • Digital Payments Knowledge


    Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

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    Section · 02

    Skills

    data qualityCustomer RetentionAutomationcrmCampaignCustomer OnboardingCustomer SegmentationCrm MarketingBankingCampaign ManagementCampaign ExecutionCommunication SkillsAdministrationdata analysisDigital Marketing

    Section · Company

    About Airpay Payment Services

    Airpay Payment Services Pvt. Ltd.

    Airpay Payment Services Pvt. Ltd.

    FinTech

    75

    employees

    2012

    14 years old

    Mumbai, Maharashtra

    headquarters

    ₹9.5L PA avg

    Avg at Airpay Payment Services

    About

    Airpay Payment Services operates in the fintech sector, providing an innovative contactless payment platform to enhance transaction efficiency for e-commerce and retail businesses.

    Industries

    FinTechInternet

    Employee ratings

    10 reviews

    2.7/ 5

    Culture

    2.1

    Career growth

    1.8

    Work-life

    2.3

    Employees rate it well for

    Compensation & Benefits28Work-Life Balance27

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