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    Job · 15161643

    Bjakcareer logo

    Chief Marketing Officer

    Bjakcareer · Remote · remote · Posted 51d ago

    Not disclosedFresherfulltimeSourced fromAshby

    About a minute. You'll make an account on the way through.

    About this role

    ABOUT ACTAI

    There are over 5 billion users using basic applications today such email, notes, tasks, calendar and they're not AI-native. Our mission is to build proactive applications for anyone in the world, who are not used to complex prompting. We aim to bring intelligence to conversations, errands, organising and workflows, with minimal to no prompting.

    Our product focuses on achieving high reliability for long-running workflows, persistent context, and real-world task completion. We believe products will greatly reduce hallucinations.

    Our objective is to organise anyone's life, allowing us all to spend time on valuable and meaningful things

     

    ABOUT THE ROLE

    The CMO will own customer growth and marketing across the group's portfolio of consumer businesses. The role covers both building scalable acquisition engines and improving how our products acquire, activate and retain users.

    WHAT YOU WILL BE DOING

    • Own customer acquisition, activation, retention and marketing efficiency across group products.

    • Set channel strategy and budgets based on CAC, LTV, conversion and incremental returns.

    • Build and improve paid acquisition, organic growth, lifecycle, referral and brand channels.

    • Work directly with product teams on onboarding, conversion, engagement and growth loops.

    • Launch new products and brands and build their initial acquisition engines.

    • Build measurement and experimentation systems to understand what drives growth.

    • Recruit and develop growth and marketing leaders across businesses.

    WHAT YOU WILL NEED

    • Strong track record scaling consumer technology, fintech or internet products.

    • Strong understanding and track record of building brands and winning campaigns

    • Direct ownership of significant acquisition budgets and measurable customer or revenue growth.

    • Deep understanding of CAC, LTV, funnels, cohorts, retention and experimentation.

    • Strong performance marketing capability combined with good product judgement.

    • Ability to diagnose growth problems directly from customer and performance data.

    • Hands-on operating style - comfortable reviewing campaigns, funnels, experiments and channel performance directly.

    Sourced from ashby

    Skills

    OnboardingPerformance Marketing

    About Bjakcareer

    Bjakcareer logo

    Bjakcareer

    Selangor

    MY

    About

    Bjak is a technology company that develops an insurance comparison platform. Bjak is focused on providing access to affordable and sustainable financial services for people in ASEAN. Launched in 2019, Bjak.com is the largest vehicle insurance comparison site in Malaysia. Our investments in cutting-edged technology are to enable easy access to financial services that were previously inaccessible or difficult to understand. Our core strengths are in navigating the most complex regulations and environments, creating some of the most innovative products in the world. For instance, we are the first platform globally to simplify and offer investment-linked life and health insurance online, coupled with an instant talk-to-agent service.

    Industries

    Information TechnologyInsurTechPrice Comparison

    Find them on

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