Chemical Marketing

About The Opportunity

Neelam Aqua & Speciality Chems is a fast-growing industrial chemicals supplier and solutions provider serving India's water treatment, manufacturing, and specialty chemical sectors. We deliver high-performance chemical formulations and tailored technical support to enterprises across pharmaceuticals, textiles, power, and FMCG verticals—helping them optimize operations, ensure compliance, and reduce environmental footprint. Our marketing team plays a pivotal role in translating technical product strengths into commercial growth across tier-1 and tier-2 industrial hubs.

Role & Responsibilities

• Develop and execute go-to-market strategies for specialty chemical product lines targeting water treatment, process chemicals, and industrial cleaning segments.
• Lead end-to-end sales enablement: create technical datasheets, application case studies, and ROI toolkits aligned with customer pain points.
• Partner with technical teams to translate R&D breakthroughs into market-ready value propositions and competitive battle cards.
• Drive channel marketing initiatives—train distributors, design trade show activations, and manage digital/field campaigns across key industrial zones.
• Track market trends, competitor moves, and customer feedback to continuously refine positioning, pricing, and messaging.
• Support bid processes for large industrial tenders with tailored proposals, compliance documentation, and technical clarifications.
  
  

Skills & Qualifications

Must-Have

• Chemical Industry Marketing
• Industrial Chemical Sales Enablement
• Technical Product Positioning
• Competitive Intelligence
• Channel Marketing
• Trade Show & Event Management
• Technical Writing for Industrial Buyers
  
  

Preferred

• Experience with Water Treatment Chemicals
• Familiarity with Indian Industrial Zones.
• Proficiency in B2B Marketing.
  
  

Benefits & Culture Highlights

• Work directly with R&D and field teams—deep technical exposure and cross-functional ownership.
• Impact-driven culture: your campaigns directly drive regional market expansion and revenue growth,
  
  

Skills: vendor negotiation,water treatment,communication,marketing,chemicals,competitive tendering,chemical sales